Quote:
Originally Posted by prairieguy
I hope, as the report suggests, that the land west of Idylwyld freewaynext to farmers market WILL open up this Fall!! I would be really surprised if Urban Capital didn't take a serious look at the property....although, a real estate acquaintance of mine said that the sales of River Landing NO1 were struggling with the addition of the 4 floors and there had been a price drop? Not sure that is true or not, but that is what this person indicated.
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I have ZERO inside information and this is all speculation, but I don't think Urban Capital is at all worried about the remaining units. They don't seem to be making any effort at marketing them.
As far as I know, they have not advertised or opened their sales center in months. They have not updated their website in months (from what I can tell) so its difficult to say what units are actually still available. It is my hunch that the remaining units are less than prime and would be a tough sell in any circumstance (e.g., limited view, second floor fishbowl, etc).
If I were Urban Capital, I might consider making a play for lot d/e. There is this "buzz" or perception that No.1 sold out immediately that I would not want to kill.
I would build on that buzz and start marketing the new building in the spring when the gallery/restaurant is open, the office tower is underway, and No.1 has topped out. Its easier to sell with something tangible rather than a vacant lot, and I think even unfinished No.1 is going to look awesome. While marketing a new riverfront building with fabulous views etc., I might say: oh by the way, we have these units at No.1 that have become available as well.
I go so far as to speculate that Urban Capital's current lack of marketing for No.1 actually bodes well for another project (as compared say, to the Banks marketing strategy)
Even if they do not pursue another project, I still think spring would be a better time to move the remaining units for many of the same reasons.