OAKLAND
Wayans brothers get panel's OK for film studio, theme park
City Council still must approve plan for old Army base
Jim Herron Zamora, Chronicle Staff Writer
Wednesday, June 15, 2005
An Oakland City Council committee unanimously approved Tuesday a preliminary plan by Hollywood's Wayans brothers to move their production facilities to the old Oakland Army Base and build an adjacent theme park.
The council's Economic Development Committee approved a plan to enter negotiations with the hit filmmakers' development firm after about 50 people addressed the committee to support the plan. The proposal is expected to go to the City Council on Tuesday of next week .
One person after another said the theme park would bring tourism to Oakland, while the production company would give the city's image a much- needed boost.
"I'd rather have a film production studio here than a casino anytime,'' said Jeny Rodriguez, referring to an unpopular 1990s plan for an Indian casino at the site.
The proposal by a family-run company entails developing 70 vacant acres near Maritime Street and Grand Avenue, transforming it into a 30-acre theme park with a hotel and retail stores, a 30-acre film production studio with offices and a 10-acre back lot for production.
The theme park would follow the lines of Universal Studios in Los Angeles but with a hip, urban atmosphere reflected in the Wayans brothers' comedies.
The brothers -- Keenan Ivory, Damon, Shawn and Marlon Wayans -- have produced and/or starred in "White Chicks" and "Scary Movie," as well as the early 1990s hit TV show "In Living Color." Each sits on the board of directors of their development company, the Fulton development group.
Fulton Vice President Clinton Bolden, who gave a presentation that included a high-rise "Keenan Ivory" luxury hotel, said the brothers had chosen Oakland over other cities that courted them more aggressively.
"This family is not really begging for this opportunity,'' Bolden said. "This family is presenting an opportunity that will benefit the whole community. ... This family has a vision."
If their plan is approved by the City Council, the Wayanses will receive a one-year exclusive negotiating agreement. Many details of the project remain unclear and would be negotiated before it returned to the City Council for final approval. If constructed, the project, it is believed, would be the nation's largest African American-owned theme park.
"It's probably one of the most exciting projects I've ever seen,'' said Councilwoman Jane Brunner, who heads the committee. "We really don't have many details. At this point it's really an idea from some people who clearly have the money. If it goes through as planned, it will be an amazing project."
Councilwoman Nancy Nadel, who represents West Oakland, has been trying to get more movies filmed in the city for years and has spent nearly a decade trying to find new development for the old Army base.
"I want to express my support for the concept," said Nadel, adding that the project would "match really well with the talents in our community."
But Nadel noted that in recent decades, Oakland had seen lots of developers and groups propose great ideas that had never gotten off ground.
"The devil's in the details," she said, "but at this point we're very excited about the project.''
E-mail Jim Zamora at
jzamora@sfchronicle.com.