View Single Post
  #20  
Old Posted Mar 27, 2017, 1:18 PM
deja vu's Avatar
deja vu deja vu is offline
somewhere in-between
 
Join Date: Dec 2008
Location: West Michigan
Posts: 1,419
Oberon Day 2017!

Happy Oberon Day!
March 27, 2017


Image Source: MLive

For those who don't know, today is basically an official holiday in Kalamazoo, marking the release of the 2017 batch of Bell's most popular craft beer - Oberon (as well as the less-official start of spring around here). Tapping parties began at midnight around the city, state, and even other parts of the country / globe. The tapping at Bell's Eccentric Café, the center of the Bell's universe, was a few minutes ago, at 9:00AM, EST (which is where many of my less responsible but certainly happier coworkers are right now).

To compliment your Oberon, you can always stop by Sweetwater's Donut Mill, open 24/7, and grab an Oberon-Inspired donut. They frankly look gross to me, but I've never tried one, so I shouldn't judge.


Image: Oberon Donuts, at Sweetwaters Donut Mill
Image Source: John Gonzalez, via Twitter

If you're wondering how this is at all development related, Bell's has invested tens of millions of dollars into both its downtown location and its main brewing facilities in nearby Comstock in recent years, and has basically had everything to do with catalyzing the craft beer movement in this region.
Reply With Quote