NEW YORK | 242 W. 52nd St (Roseland) | 675 FT | 62 FLOORS
 

http://nypost.com/2013/11/26/big-dea...t-43rd-street/

By Lois Weiss
November 26, 2013




Google Earth images


http://www.pbase.com/nyguy/image/153550067/original.jpg



http://www.pbase.com/nyguy/image/153550068/original.jpg

sounds great cant wait for more details to be released!

As a nod they should name the new building The Roseland.

http://instinctmagazine.com/post/lad...concert-series

Lady Gaga To Send NYC's Iconic "Roseland Ballroom" Off With Concert Series

Jonathan Higbee
November 21, 2013



http://www.razorgator.com/blog/2013/...h-seven-shows/

Lady Gaga to Close “The World’s Greatest Ballroom” with Seven Shows

November 26, 2013
by Christi Goza

It's a shame cuz that was a great music venue...forgive my ignorance, but what could 450,000 sq ft. translate into vertically if this was a mixed-use or even all-residential building?

Agree there should be some reference to the Roseland Ballroom, after all the great venues over the past decades.

111w57 has under 400k sqft but is ~1300ft, although it is ridiculously thin to get that height. More realistic would be something like the mixed use 123 Washington, 50 West, 1715 Broadway, or all condo 56 Leonard, etc. This will be an easy 600-700' tower.

E: It would be nice if the mediocre apartment building next door at 888 8th could be incorporated into the project. It would give the project more airrights,a catchy address very marketable to Asian buyers (all those 8's!) and rid the city of one more ugly postwar.

E2: Actually, now that I've thought about it some more, if all the air rights were shoved onto the 888 8th site, the Roseland Ballroom could keep the present site and given a nice facelift or even complete rebuild. It would be worth it to get the air rights bonus for preserving the performance space. That could definitely drive it into the supertall range.

We're looking at a roughly half a millions sf residential with possibly some hotel. There will be no office component. I'd say a 600'-700' would be about right.

Also, it seems the Roseland has been living on borrowed time.




Some of Cetra/Ruddy's work...


http://www.cetraruddy.com/assets/assetsHome/OMP_01.jpg
http://www.cetraruddy.com/


(earlier design for 107 W. 57th)
http://www.archpaper.com/uploads/107_57th_02.jpg
http://www.archpaper.com/news/articles.asp?id=6346


http://www.cityrealty.com/graphics/p....01b.photo.jpg
http://www.cityrealty.com/nyc/broadw...broadway/31702

I think at 450k buildable area (plus potential air rights transfers), we're looking at least 700ft. tower.

This is not a huge site, and Cetra Ruddy tends to build narrow, glassy towers.

Horrible! Look at the beautiful graffiti on the side of that building! Real artists contributed to this cultural icon and now some greedy developer want's to take that away and DESTROY NYC culture with some 1%er tower for the wealthy. Disgusting. We deserve this building to ourselves! These clowns are ruining the city for wealth and profit!!! SAVEROSELAND.COM

LOL. It isn't really a joke, though; I bet you there are people thinking this.

The Roseland was an ice-skating rink prior to being a concert venue, and was originally built as a whites-only ballroom dance club.

So maybe we can find some ice skating aficionados, ballroom dance junkies, or old-time segregationists who can protest the use as concert venue. Then everyone is equally aggrieved!

Maybe a banner or sign could be put in front of The Roseland that has copies of the graffiti of the original building.
http://i.imgur.com/WJdqHQU.png
Pardon the use of MS paint...

This will be a great addition to the Times Square Area.

A view from above using Google earth shows this tower really needs to break 800-900 ft, otherwise it will be swallowed up by the skyline. Doesn't seem likely at this point, but who knows.



http://www.pbase.com/nyguy/image/153585662/original.jpg



http://www.pbase.com/nyguy/image/153585663/original.jpg



http://www.pbase.com/nyguy/image/153585664/original.jpg



http://www.pbase.com/nyguy/image/153585665/original.jpg



http://www.pbase.com/nyguy/image/153585666/original.jpg

So long Roseland. Enjoyed many events here, including the tattoo convention.

Agreed. I will be disappointed if it's shorter, because it will be nothing but a background building.

It needs to be at least 800 ft. to have any skyline presence.

It is too bad that this wont be a skyline changer but at the same time, I think it will be far better looking than what is here presently. Besides, think of all the skyline changers that are either going up or will be going up shortly:

- Tower Verre
- Hudson Yards North
- Hudson Yards South
- Equinox Tower
- (that 1060 ft. tall building going up near Hudson Yards)
- Manhattan West
- 432 Park
- One57
- 11w 57th street
- 225w 57th street
- One WTC
- Three WTC
- 39 Park Street

And We can't forget the eventuality of Two WTC and One Vanderbilt.

Either way, we are going to see a lot of new cranes on the skyline over the next few years. :cheers:

True, but we don't really know what will happen with Roseland. It may be a skyline changer, it may not.

All we have is "over 50 floors". That could be 51 floors or 71 floors. It all depends on the air rights and building envelope.

Granted, something with a floor count in the 50's is more likely than something with a floor count in the 60's or 70's, simply because of economics. But we'll have to see what is planned.

It should be obvious to many here that using floor count as a height determiner in itself is usually bunk.
I'm sure many of us can cite 50+ floorers that easily breach that magic 1000' plateau, and several structures with 70+ that just barely do the same. Of course, the building's purpose, zoning and economic constraints are what really drives height.

As long as it's taller than that little building one block to the West of it, it will add to the view of Midtown from that direction. Hopefully the facade 'pops,' shimmers, or is unique in some way. I love it when a good portion of buildings on the edge of a CBD stand-out.