SkyscraperPage Forum

SkyscraperPage Forum (
-   Cancelled Project Threads Archive (
-   -   PHILADELPHIA | 2400 Market | 305 FT | 20 FLOORS (

summersm343 Dec 17, 2014 3:23 PM

PHILADELPHIA | 2400 Market | 305 FT | 20 FLOORS
Title: 2400 Market
Project: luxury apartments, office space, retail, green space/promenade
Architect: Varenhorst and Gensler
Developer: PMC Property Group
Location: 2400 Market St., Philadelphia, PA
Neighborhood: Penn Center
District: Center City Philadelphia
Floors: 20
Height: 305 feet


The combined program, which includes approximately 350 luxury apartments, residential amenities, office space, retail space, a hotel, restaurants, telecommunications infrastructure, and extensive ground level and riverfront improvements totaling just under a million square feet of leasable space.

Jonathan Stavin, the Executive Vice President for PMC Property Group, also gave a presentation on PMC's plans for the Marketplace Design Center property at 2400 Market St.

PMC is planning a million square foot development for the site (yes, the whale mural is going away), about equivalent in space to 2 Liberty Place.

Likening the west Market St. corridor, and 2400 Market in particular, to a "hole in the donut" of a revitalizing Center City and University City, Stavin announced PMC's plans for 300 apartments, a 150-key hotel, 200,000 square feet of office space, 120,000 square feet of design center (already there, but being relocated and compressed onto two floors), an unspecified number of parking spaces, and first floor retail promenade akin to what Paul Levy and CCD proposed back in 2007.

Stavin explained that the railroad presents a challenge for the immediate area right behind Schuylkill River Park, so PMC thinks the right place for retail is up at the street level. They feel there are enough connections to get people down to the river, but "crossing between Market and Chestnut continues to be a challenge."

Gensler is in charge of conceptualizing the building. Currently they're envisioning Market St. as the entrance for the office tenants. The office floors will start on the 4th floor of the existing building - a 60,000 square foot footprint - and will house "a new tenant to the Philadelphia marketplace with an exciting concept already working in New York, Chicago, and Los Angeles."

Then they'll construct a 5th and 6th floor of office space targeting a slightly lower price point to market to newer businesses. Floors seven through nineteen will house the 300 apartments.

Jawnadelphia Dec 17, 2014 3:27 PM

Thank you, summers! :tup:

McBane Dec 17, 2014 6:00 PM

I appreciate the horizontal diversity of the massing (i.e., not flat), but this would look much better if each of the three "wings" were of various heights or if maybe the middle "wing" had another 10 floors.

Late1 Dec 17, 2014 6:19 PM

Agree with the need for varying heights - although I'd prefer they go a step further and just cut out the middle part (above any street-level retail) and stack that square footage on a north tower and a south tower (2 towers total of different heights and different but complementing designs.) The gap between the 2 towers could be a green/public/park space.

The wall-like massing of this proposal is very poor.

McBane Dec 17, 2014 8:35 PM

^ Touche! An even better idea that nets additional height while breaking up the building along the waterfront. I like it!

DIESELPOLO Dec 17, 2014 8:46 PM

Nice first draft. Keep going with this.

summersm343 Dec 18, 2014 3:03 PM

Article from PhillyMag on the project.

Frontst17 Dec 18, 2014 3:17 PM

I think this would actually be a cool spot for a street level entertainment spot maybe a movie theatre or something with a bar or two and outdoor elements or something like a D&B. Along those lines at least. You can tap into the waterfront, penn and Drexel and the growing CC residential. Then the residential on top. Never gonna happen though ha

summersm343 May 7, 2015 5:33 PM


The 15 tenants that make up the Marketplace Design Center are seeking about 80,000 square feet (SF) for a new home rather than remain in the building during its transformation into a mixed-use development by new owners Lubert-Adler and PMC Property Group

summersm343 Sep 11, 2015 12:44 AM

Marketplace Design Center picks new home at East Market project

Most important part in bold below:


The Marketplace Design Center has found a new home in Center City.

The group of designers and showrooms comprising the well-known design center has signed a lease on 48,000 square feet to move into 34 S. 11th St. – the former family court building that is under redevelopment by National Real Estate Development and SSH Real Estate.

This is the building’s first corporate tenant. With the tenant secured, the developers also arranged a $38.5 million construction loan from Wells Fargo to move forward with the project called East Market.

Some of the design center tenants have worked out of 2400 Market St., where they are currently located, for 40 years and had been in search of new space for a while. That property is scheduled to be redeveloped by Lubert-Adler and PMC Property Group.

Insoluble Sep 11, 2015 12:52 PM


Originally Posted by summersm343 (Post 7159742)
Marketplace Design Center picks new home at East Market project

This is really great on so many levels. It's great that the Marketplace Design Center is staying in center city. It's also great that the new office space in the Market East development is getting leased up. That bodes well for future office phases of that development. The fact that the 2400 Market still appears to be in the works is the icing on the cake.

boxbot Sep 11, 2015 4:29 PM

From the links Summers provided:

wondertwinalpha Nov 4, 2015 6:28 PM

The sign for the Market Place Design Center is up with a completion of winter 2017.

1487 Nov 4, 2015 6:37 PM

totally forgot about this one. PMC is on the move.

Kidphilly Nov 4, 2015 7:51 PM

Anyone have more details on this. Also what is the linkage of Market and Chestnut, will there be a new pedestrianway or road, alos anyone have a clue on the retail or types proposed

forgot about this one myself

Knight Hospitaller Nov 4, 2015 8:15 PM

I'm dying to see a rendering.

iheartphilly Nov 4, 2015 8:18 PM


Originally Posted by Knight Hospitaller (Post 7223193)
I'm dying to see a rendering.

Shouldn't there be a proposal somewhere on including the renderings?:uhh:

Knight Hospitaller Nov 4, 2015 8:24 PM


Originally Posted by iheartphilly (Post 7223196)
Shouldn't there be a proposal somewhere on including the renderings?:uhh:

I'm sure that someone more knowledgable than me will be able to find something, but the massing study is all I've ever seen.

BenKatzPhillytoParis Nov 4, 2015 8:30 PM

Doesn't the permit there have more detailed info? Can someone just take a more zoomed in picture of the permit itself at least so we have height etc.?

cubanChris Nov 4, 2015 9:17 PM

Pearl's Broad and Locust project sign has been up for a while without renderings or other supporting detail. Save for Summmers seeing it and cluing us in to the basics that would be a similar mystery. At least we know details are around the corner though.

All times are GMT. The time now is 9:48 AM.

Powered by vBulletin® Version 3.8.7
Copyright ©2000 - 2020, vBulletin Solutions, Inc.