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-   -   PHILADELPHIA | The Arthaus @ 311 S. Broad | 528 FT | 47 FLOORS (http://forum.skyscraperpage.com/showthread.php?t=208875)

Pennsgrant Dec 17, 2013 4:16 PM

PHILADELPHIA | The Arthaus @ 311 S. Broad | 528 FT | 47 FLOORS
 
Title: The Arthaus @ 311 S. Broad
Project: Residential, retail
Architect: Kohn Pederson Fox
Developer: Dranoff Properties
Location: Broad and Spruce Streets, Philadelphia, PA
Neighborhood: Avenue of the Arts
District: Center City
Floors: 47 floors
Height: 528 feet

https://www.inquirer.com/resizer/IKm...XNMFFZ3HFE.jpg

https://cdn.vox-cdn.com/thumbor/iDct...2/arthaus2.jpg

http://www.philly.com/philly/classif...uth_Broad.html
http://dranoffproperties.com/places/...-philadelphia/

Flyers2001 Dec 17, 2013 4:25 PM

I have full faith in Dranoff getting this tower done. Its a much better design than his last South Broad project.

I am also excited about what this can mean in the future of South Broad development.

Great News!

PHL10 Dec 17, 2013 4:42 PM

Love it! This is the perfect location for this type of project.

I suppose it’s not crucial but does anyone have any opinions about the tower seemingly being on the former Cypress street side of the project instead of at the corner of Broad and Spruce?

summersm343 Dec 17, 2013 4:45 PM

Awesome! Last I heard this was 40 floors and wouldn't break the 500 foot mark. This is great news for South Broad! This will take 3 derelict properties out and replace it with a shiny new tower.

Here is a bigger pic, I like the tower design a lot but the base is meh at best:

http://media.philly.com/images/20131217_dran_768.jpg

summersm343 Dec 17, 2013 4:49 PM

Another article on this from Curbed Philly

http://philly.curbed.com/archives/20...ondo-tower.php

Flyers2001 Dec 17, 2013 4:56 PM

I am curious to see what the base turns out to be. It will have 2 lobbies, street retail as well as the job of hiding the 3 floors of above ground parking.

From my understanding they are attempting to remove the "ally"?

Pennsgrant Dec 17, 2013 4:59 PM

Quote:

Originally Posted by summersm343 (Post 6377083)
Awesome! Last I heard this was 40 floors and wouldn't break the 500 foot mark. This is great news for South Broad! This will take 3 derelict properties out and replace it with a shiny new tower.

Here is a bigger pic, I like the tower design a lot but the base is meh at best

Yes should be noted that this location will replace a building that housed Philadelphia International Records- abandoned and damaged heavily by a fire a few years ago.

This tower is bit edgier than your normal Center City development. Stepping up.

christof Dec 17, 2013 5:26 PM

Quote:

Originally Posted by Pennsgrant (Post 6377111)
Yes should be noted that this location will replace a building that housed Philadelphia International Records- abandoned and damaged heavily by a fire a few years ago.

This tower is bit edgier than your normal Center City development. Stepping up.

What are the odds that this baby gets built?

Parkway Dec 17, 2013 6:09 PM

Quote:

Originally Posted by christof (Post 6377152)
What are the odds that this baby gets built?

It sounds like he has funding lined up and he stated that zoning is on the "3 yard line" so I would put it at 90% given his past track record. The only thing that could derail this seems like an Old City esque NIMBY storm.

summersm343 Dec 17, 2013 8:28 PM

http://hiddencityphila.org/wp-conten...ls_aerial1.jpg

http://hiddencityphila.org/2013/12/d...-official-now/

summersm343 Dec 17, 2013 8:44 PM

Another article on this

http://www.bizjournals.com/philadelp...-47-story.html

summersm343 Dec 17, 2013 8:55 PM

More images from Giovanni Sasso

http://hiddencityphila.org/wp-conten...national_1.jpg

http://hiddencityphila.org/wp-conten...2/sls_day1.jpg

SJPhillyBoy Dec 17, 2013 10:54 PM

Very nice tower. Pretty sharp design. Amazing 562 foot addition to South Broad (along with the W/Element Tower at 550+ feet). Driving up the Avenue of the Arts from the Stadium Complex just got more interesting. This will impact the view from the East.

duffey Dec 18, 2013 5:07 AM

question: why do renderings of towers from the ground angle tend to show skewed perspective. last i checked in art class, lines get closer to one another as they approach the vanishing point (in this case the sky). the top of this tower looks wider than the base.

Aaamazarite Dec 18, 2013 2:04 PM

...and of course an openly corrupt Councilman is already trying to kill it

http://www.philly.com/philly/busines...otel_plan.html

Flyers2001 Dec 18, 2013 2:35 PM

Quote:

Originally Posted by Aaamazarite (Post 6378174)
...and of course an openly corrupt Councilman is already trying to kill it

http://www.philly.com/philly/busines...otel_plan.html

What a clown. Goode like many Philly politicians are so short sighted with their objectives, unless of course they benefit personally. If Goode is so hell bent on "taxes" he should be focused on the millions that are outstanding vs. the first 10 years of a project that will produce positive gains for the city even before the tower is finished.

christof Dec 18, 2013 3:31 PM

Quote:

Originally Posted by Flyers2001 (Post 6378195)
What a clown. Goode like many Philly politicians are so short sighted with their objectives, unless of course they benefit personally. If Goode is so hell bent on "taxes" he should be focused on the millions that are outstanding vs. the first 10 years of a project that will produce positive gains for the city even before the tower is finished.

This is why I asked what are the odds that this thing gets built. It sounded too good to be true. And the haters are already out, trying to kill it...

Philly Kid Dec 18, 2013 3:59 PM

I'm almost positive that Goode does not have near enough support in Council to even bring this to a vote...and if he did it would be rejected overwhelmingly thank god. This is his schtick and it seems like he does this just to be heard and make a name for himself...I don't think there's too much to worry about here.

summersm343 Dec 18, 2013 4:09 PM

Quote:

Originally Posted by christof (Post 6378245)
This is why I asked what are the odds that this thing gets built. It sounded too good to be true. And the haters are already out, trying to kill it...

No need to be negative. Goode seems to be the only one out against this project. The rest of city council seems in full support of it.

BenKatzPhillytoParis Dec 18, 2013 4:26 PM

Whooaaah slow it down.

1) Not that dramatic. Councilman Goode has consistently been in the minority on this issue and there's no evidence it will be any different this time.

2) While I disagree with him here, he's not corrupt. He's one of the only councilpeople who actually make probitive analyses of these issues. And even though I think there's room for public subsidies here due to the economic benefits and wanting to see this built, there are many valid, compelling arguments for skepticism of these giveaways.

3) Philadelphia improved its delinquent tax collection dramatically this past year. It was in plan philly the other day.

Perhaps it would be better not to jump on these kinds of news items as dramatically and pessimistically...


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